Outsource For America




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Case Study
Read a call center phone transcript.
Business across continents
A conversation with the CEO of Fruit
Outsource For America helped Doug Hatchet, CEO of FRUIT Computers, to offshore 2,500 US employees at the beginning of the year. Doug, now the only person left at FRUIT's six-story corporate headquarters said, "I would like to thank OFA for such a smooth transition. As I sit in the empty cafeteria each day, I smile as I think of all the 401Ks and HMOs that I have put through the shredder. My take-home is octupling by the week and I plan to retire within a couple of months. I still see some of my old computer systems analysts at the Burger Shot drive-thru but I don't go there as often now; the milkshakes have gotten a bit salty."
A smooth transition.
Mr. Hatchet has already established a close relationship with his overseas team. Below is a transcript from a recent phone conversation:
Amir: A very good morning to you, Sir. Welcome to WOLFS INTERNATIONAL REALTY. You are connected to Mr. George Washington, how can I facilitate the purchase of your dream home?

Doug: Hi George. It's Doug over at FRUIT Computers. Why did you take so long to answer the phone?

Amir: I'm apologizing for the delay, Doug. I had to finish off a triple-heart bypass.

Doug: Is that an English accent?

Amir: Yes.

Doug: It's pretty good.

Amir: Thanks. Have you tried re-booting?

Doug: What are you talking about, George?

Amir: Sorry, I'm a little tired, Doug. It's 4am over here and I've been working for three days straight.

Doug: Can you order me some lunch, George? And please get it right this time. When I ordered a slice of Margarita and a shake last week, an Arab gentleman arrived at the door with a tequila cocktail.

Amir: Do not concern yourself. I am very close to completing my cultural acclimatization course. Just the 'disintegration of the family unit' module to go.

Doug: George? George, are you still there?

Amir: Good afternoon. Chiropractor Overnight - the power to paralyze in 24 hours! You're speaking to George Washington...

Doug: What happened, George? Did you hang up on me?!

Amir: Sincere apologies, Mr. Doug. Tuna taco and my eyes are on fire. Shit, the lights went out. Our national power grid is a little erratic.

Doug: Whatever Habid.

Amir: It's George.

Doug: Everything's falling apart over here, George. I've run out of all supplies... I haven't even got a stapler.

Amir: Regrettably, George cannot assist in that matter. I must inform you that all administrative functions have been outsourced to our service partner in Africa.

Doug: Are you kidding me, George? What about all the stuff that I ordered last week?

Amir: I am just editing a sitcom. Can I help you with anything else today? I have 36 people on hold, some from companies who pay us much more than FRUIT.

Doug: To be honest, George, I am losing my mind over here. Can we not just talk for a while? Tell me more about hot foreign women.

Amir: Certainly, Sir. I am trained in building empathy with the customer. Did you see the game last night? They really slam-dunked a home run! And wow, women really hate going down on me. Yes, do I sound American?

Doug: Yeah, I guess. You ever get so lonely you talk to poor people? I'm doing that now. Sometimes I feel so lonely. This building is like a ghost town and I've become a social pariah in the local community. Everyone is boycotting my products. Are you happy, George?

Doug: George?

Amir: That question is not covered on any of my scripts. Have you considered a package deal? We have some excellent offers on rental cars?

Doug: This is hopeless. Why are you trying to sell me a vacation?

Amir: Hello Doug. Please remove the sim card from the back of the cell phone.

Doug: This is ridiculous, George. You're supposed to be my outsourced personal assistant.

Amir: Today I am also your accountant, personal trainer and HR director.

Doug: It's simply not good enough. I'm sitting over here with nothing but the photocopier for company and even that doesn't work!

Amir: I currently support 27 companies at Outsource For America so you are actually receiving far better customer service than you realize. Can I help you with anything else today?

Doug: That's all for now, George. Can I call you tonight?

Amir: I'm leaving in 10 minutes to pick up my new SUV.

Doug: OK. Forget it. Bye George.

Amir: Peace out.